Highly interesting take! Go for the "boring minutiae" and let the people know what you think they ought to know. [That is: Care less about a) what the audience might want to know and b) is measurable]
Of course, it also remains true that you have to be able to afford it, difficult as a USP.
#niemanlab#journalism#journalismus#journalism2025
https://www.niemanlab.org/2024/12/blocking-out-the-audiences-siren-song/